Carmel Cottage Studio

Branding - Logo Design - Illustration - Packaging Design

Carmel Cottage Studio is a small craft start-up based in Carmel-by-the-Sea, California, creating handcrafted accessories and ornaments from fused glass. I was asked to build a brand that captures the handmade nature of their work while reflecting Carmel's artistic heritage.

I drew on the artist's own fairytale-like cottage, referencing its flower cut-out shutters as a recurring motif across the logo, packaging and labels. Hand-drawn illustration complements the organic, one-of-a-kind edges of the glass, while a circular badge format is reminiscent of old wax seals and plays into Carmel's storybook character, giving the brand the same warmth and craft as the pieces themselves.

Carmel Cottage Studio
Pendants on branded backing cards
Fish hairclip packaging backing card
CCS coaster
Branded tissue paper wrap sealed with a Carmel Cottage Studio sticker

Logo Development

Carmel Cottage Studio logo construction, monochrome palette and two alternate lockups

Illustration and Patterns

CCS cottages and objects illustration
CCS cottage 1
CCS cottage 2
Cottage sketches sheet 1
Cottage sketches sheet 2
Pattern sketch sheet
CCS pattern with objects
Repeat pattern of logo badges, stars and moons on a slate ground